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Go To Market Services

The framework for Go-To-Market is based on best practices and foundations on an ASP approach.

 

It is adaptable to customer needs either startup or mid-size companies according to the business goals, capabilities and maturity of both solutions and market.

 

It is a proven framework that has been fine tunned and adapted for B2B enterprises.

 

Depending on the customer’s capabilities, and the market segment, it may be possible to work in a few markets/verticals at same time.

Market / Situation Analysis

A typical challenge: target market (B2B) that would benefit the most from a solution

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a world map with different segments.jpg

Segmentation

For some customers is needed to fefine the target segment based on capabilities versus segment attractiveness

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an image to describe business to busines

Positioning

How would sales teams position the solution and what will be the defined Go To Market execution​

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how to position an idea in a teams' mind
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