
Go To Market Services
The framework for Go-To-Market is based on best practices and foundations on an ASP approach.
It is adaptable to customer needs either startup or mid-size companies according to the business goals, capabilities and maturity of both solutions and market.
It is a proven framework that has been fine tunned and adapted for B2B enterprises.
Depending on the customer’s capabilities, and the market segment, it may be possible to work in a few markets/verticals at same time.
Market / Situation Analysis
A typical challenge: target market (B2B) that would benefit the most from a solution
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Segmentation
For some customers is needed to fefine the target segment based on capabilities versus segment attractiveness
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Positioning
How would sales teams position the solution and what will be the defined Go To Market execution​
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